basically, but the sales pitch is set... "Wanna make 800 Steem too? Buy my course... its only 9.99 and I'll tell you the secrets" and truthfully there are no secrets.
Everything is on the blockchain already, all the info is there, no paywall, tons of videos on youtube as well.
There is a market. I know people that have spent $1d4 on get rich quick internet matketing schemes. It only takes a few "investors" to recoup your costs, assuming your dignity isn't expensive.