Yah the crucial part is the network effect, soon friends and family will join.
The problem is that people come here to gain easy money without putting the proper work to understand how it works and on the platform and then they quit easily...
With SMT's this will explode for sure if but needs to be well designed, and properly implemented!
My blockfolio grew almost 100% in last 5 days, if we study properly the projects and choose the right bets you have a great chance doing well :) But is like you say most people are stupid on the topic of cryptos...
Eventually they will learn... bad for them if they did not invest time earlier...