The way I see it, if you have any pride in your content or what you post on your blog, you will keep the quality up regardless of whether steem price is low or high. As you said, branding is what it's about and while I know every post I make isn't gold dust, at least the microblogs (shit posts) I put some effort in to.
If even a part timer like me can rank in the top 10 of the steem engagement league then you know it's a bit of a ghost town at the moment. I'll gladly take advantage and accumulate whatever steem I can as I want to make a difference to as many people's lives by upvoting and curating (rewarding effort where I feel due).
Anyway, nice to meet you, will start following 🙂
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