The real question is: "Is that a bad thing?" I really don't think so, it gets every post it's true value. Some posts get 50 upvotes, with more than half of them from upvotebots or other services, which gives it incorrect exposure...
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It is a matter of budget and competitors. My formula for calculating how much I am willing to pay is #Followers /(10000*SteemValue) = which gives values in term of USD $ cents. At full 10.000 followers I am willing to pay $1 Dollar. Not 1 Steem, less SBD.