Worse, there are Orcas (not naming them to prevent being shitlisted, but chances are you know who I'm referring to) telling people in YouTube videos things like they should upvote their own comments. With the big guys behaving in ways that would (and do) get the small guys into big trouble. I recently flagged a guy who I thought was a comment bot, then found out he was just a new user struggling to make sense of it all. You should see this video he made about his confusion of what seems to be a bug in the steemit web interface. It's easy to get the wrong first impressionafter having been exposed to bots and scammers, especially when non malicious intended behaviour is the result of watching the videos of gobshite orca's who blatenly tell their following to behave in ways they themselves only get away with because of the size of their vesting share.
I really wish we could do more to help people like Ad from the link above with making sense of it all before they reach the point of selfdistruction.