They try to give your post more exposure because they think that you should have made about $13. But you will not, this is why they are featuring you, because they think you should have earned more and are trying to help you. Though you shouldn't expect more than a few cents difference by now, it doesn't mean you will get $13.
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You're 23$ post has most likely a couple of whale votes, the value of the upvotes all depends on the accounts who are upvoting. (mostly the amount of steempower in these accounts) the more SP the more voting power they have.