WoW a pretty cool idea for restaurant owners i think the more orders owner have placed through their website the more data they can leverage to improve their marketing and drive more sales. With apps like DoorDash or GrubHub the data they have access to is limited. But with their website’s online ordering system it’s much more powerful! they can see what marketing campaigns are working best, what traffic sources drive the most sales, etc.. Such as if their Facebook campaign is driving more sales than their Instagram campaign, etc. This allows them to spend more money on what’s working and less money on what’s not. Awesome Search
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