There is a lot of work to be done for the platform to improve. I don’t know all the intricacies of the system, but it’s not too hard to see that there are real issues. As in life, money incentives tend to lead to unintended consequences. Mixing SOCIAL responses (example: I enjoy writing about x) with MARKET responses (example: I could make more if I suck a whale…) leads to distortions and eventually one of the two is corrupted.
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Pay to win systems are certainly a tough cookie, and getting both sides of anything when most are incentivized to be neutral or positive is even trickier.