The Rev share would come from the increase in steem price there's no reason to delegate it out to certain people it would honestly destroy the system. So many sites have gone into rev share with content creators and ended up shutting down over the abuse that happens from it.
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Why would there be an increase in the STEEM price? Seems like there wouldn't be any connection to ads. Steemit, Inc would make out okay and be able to pay their bills. That's the only benefit I see for users.
Which sites are you referring to specifically?
Many have done this already they don't exist anymore because they went belly up from abuse and just flat out spam.
TSU would be the most recent example of this
Being able to monetize in a similar way to youtube, twitter, instagram etc. is crucial for getting and keeping influencers here. If the steem upvote model worked, we would have much better results after 3 years 'in the wild'.
Agreed monetization has to happen but it should simply go towards covering costs and increasing the value of steem itself. Not as a rev share depending on how many views likes etc I get
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My contention is that if money is awarded to better blogs, it will attract better influencers, who in turn will attract large audiences, which will in effect make the price of steem go up as the pool of people involved gets that much bigger.