Yes, there's some great content but nominally speaking, it's nothing. People right now can develop even a mediocre brand and still do well with it on the Steemit platform. But you can be a professional studio on YouTube and no one will give a flying F unless you have the marketing machinery working non-stop.
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I have only been around for a short time but I have noticed this, frustrating isn’t it! I wasn’t too clear in my comment, I meant: to really focus your brand you mentioned even making sure your upvotes and comments are in line with your brand / area of interest which I find hard, since my interests vary so wildly.