Thanks for commenting. There is a basic but powerful exercise that make starting a business a lot easier. I first heard this from John Lee Dumas from Entrepreneuronfire.com.
Here it is:
You will journal for 5 days straight, no excuses. You will start with a blank piece of paper every day. Draw a vertical line through the middle of the paper. On the left side, write your passions. On the right side, write your expertise (things you can do naturally without efforts).
You will do this everyday for 5 days straight. Everyday you will write on both sides of the paper until you run out of thoughts. This could take you a minute or 15 minutes.
On day 6, compile all your notes and find out what's the most repetitive passion and expertise. There is your business!
Maybe you are passionate about football and you happen to be an expert at networking. What about a podcast where you talk about what it is to play the game with football players?
Just to give you some ideas...
Love this idea, I shall give this a go. I already have a similar list with one more section for "market" but I only spent one day on it, and doing this for 5 days makes more sense :).
It's a great exercise. The ideal of doing it for 5 days is that you are forcing yourself to extract from your subconscious rather than the top of your mind. During the fourth and fifth day you will find yourself going deeper in your thought process. That's when the real answers come into play. Listen carefully and choose wisely.