It is of my opinion that in order for Steem to prevail, it needs to go for the long game.
As long as all the other top cryptos are still battling out for dominance, Steem will be invisible. There is also a point where marketing matters more than technology/utility.
In comparison with other top social media platforms Steem is very new. The major differences is the rate of growth is phenomenal along with the possibilities. For instance, if we wanted to create a Steem version of Facebook, then it could be done. I think a Steem version of Facebook will eventually come. When other social media platforms are fixed by their version of what social media should be, Steem platform is free to grow in all areas.