So reputation gives you a kind of approval stamp and you can buy it...
It is the same with every reputation out there not only in steemit. An average doctor that has a lot of money invests it in ads and gets a lot of clients, because he has a lot of clients he gets to help a lot of people thus his reputation goes up.
Sad, but people are easily manipulated like that.
I think the reputation score says something about how active you are on the platform and for that its a pretty good metric
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