oh, they're making some money, they must be worth a follow!
Not so much about that but more like "oh this looks like a good article to read"
what's the deal with these Discord groups?
Discord is a chat app that was created for gamers but is now used for all sorts of things. A great one is the P.A.L Discord group by the @minnowsupport project.
what's the deal with Steem.chat?
It is another place to chat but has less features than Discord. It was the main chat site until groups started to move to Discord for the added feature and controls.