It would be smart you take NO FEES(or discount) for BTS and STEEM transactions OR something like that! That would create enough BUZZ around STEEM & BITSHARES... Many would exchange their cryptos for STEEM & BTS to get the discount !!! So they would get more familiar with our technology/currencies!
$0 + 0% fees or
$10 + 0% fees or
$5 + 1% fees etc...
or something like that ;)
I will consider that to push adoption, our goal was to get the mobile app up, and then start playing with a push to educate about smartcoins/UIA, and give them incentive to do so - such as your lower fees idea.
Thx for the input @liondani