I want to be in for the long-term so i made the decision to build the brand around me. but I have other projects I could have picked a brand and may have other steemit accounts for those projects in the future.
I was worried of being diluted; spreading myself over different brands or risk a brand failing and then worrying about the name being not applicable anymore.
That makes sense. It becomes easier to start secondary accounts once you have one built up because you can direct your followers over there.
Haha, the brand dilution and the name not being applicable are two things I talk about directly because I went through the same thing.
and have the experience of building :)