There are already a bazillion written guides about this stuff but in my experience running an online business, most casual users hate reading a lot of technical text... and there weren't any good videos for newcommers so I just decided to step in and meet that demand. I keep my recording gear set up at all times so it's easy to just press the magic button and begin. I never write it out beforehand because I don't have a teleprompter and I have to be able to look into the lens while speaking.
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Personally, I prefer reading written text, since I can read fairly quickly. But I agree, there are probably some people who would rather watch a short video. This one does seem to rather well done.