Like in many fields where the initial work involved is effectively just a labour of love; such playing sports, music, art etc; the most successful posters on Steemit that may remain in a few years time could be those that weren't bothered so much about making money in the beginning. They will be the ones that genuinely wanted to just produce great content and had faith in their own ability and didn't need the approval of others or the monetary reward to motivate them. Besides, if things doesn't work out on Steemit for the very best writers, there's always the chance that they could end up writing somewhere else.
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you keep saying "great content'..
and yet after an hour...
....it's gone..(95% of the votes happen in the first hour)