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I'm of the opinion, based on the admittedly little that I know about Yours, that pointing out the clarity of how the system works, making it appear like the simpler application to get into and start earning money, is about the only angle that Yours can take that might give it the edge with the mainstream over Steemit.

Obviously, it's far too early into this experiment to know for sure how each "side" will approach the competition and how it will pan out.