Monster Beverage is one of the largest energy drinks companies in the world. She owns brands known worldwide as Burn and Monster Energy.
Images: Monster Beverage & Bastter, Research source: Bastter
In the deal closed in 2015, Monster traded its line of non-energy drinks for Coca-cola's energy drink brands. In addition, the partnership allowed Monster to have access to Coca-cola's global distribution structure, thus opening up new potential markets, which is exactly what is happening today. Know more
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