Technology and media are two different words that sometimes being used in the same way. A television, for example, is a technology but can also be referred to as media, depending on how it is being used in context. If we will use www.thesaurus.com as a reference to check the synonyms of the word media we will be able to see the following words in the list; radio, cable, and television. The use of media as a collective noun is the reason why some technology such as radio, television, and internet become its synonyms. While these words are considered synonyms of media, they are also things of technology.
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Different people depending on their background has their own understanding of media and technology. A USB thumb drive is both a technology and media for IT professionals, they understand that this is a technology that can be used as a medium to deploy applications from one system to another. Some people will have a different perspective of media and technology, they may say that media refers to those professionals working in a broadcasting company or the journalists, and technology is the equipment being used by journalists. For civil engineers, their perspective of technology may refer to the heavy equipment and machinery being used in constructions, for teachers they may say that technology refers to the use of multi-media projectors, tablets, and computers in teaching.
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For us to be able to compare and contrast technology and media, we have to define these words literally. Technology is science being applied or being put to practical use and things like radio, cable, television, and internet are the result of this application. Media is simply the plural form of the word medium, according to the dictionary media is a method or the means of large-scale distribution of information, it is a way of mass communication. If media is a method of channeling communication for the purpose of disseminating or distributing information, technology comes in to make this method possible.
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