The potential of Steempress as a way to onboard more creators and people to Steem is one thing. But we've been the only witness carrying out serious tests of any of the last two forks so far, I hope users also see value in that and demands other witnesses to take part.
As for SMTs, there's both the option of us doing our own, and the morel likely alternative that we'll provide consulting on our Pro users to create and implement their own. It's crazy to think that in just a few months, we can allow any WordPress website to have an out-of-the-box blog on their website with an integrated token made just for them.