Quiting on unsuccessful adventure is ok. One need to know when to continue and keep on fighting and when to give up and do something else. Most of us spend too much time staying in unproductive ventures or unfavourable circumstances because we don't want to be seen as quiters. Anything that doesn't have a good prospect should be abandoned because spending much time and effort in it won't change it from being unprofitable.
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That is correct! But every business is sure to get maximum results, so if we really sure I think it's better than giving up before starting :) thanks for reading