Having come from a background in marketing for the financial sector in to marketing, PR and development in the cryptocurrency space, I was shocked to see how undervalued data analytics is in this industry.
Data analytics is arguably the most important tool in a business as it allows the business to really know who their customers are.
In order to achieve global sentiment, I agree that data analytics will have to be implemented in to the cryptocurrency market. Your example of the sentiment of taxi drivers towards self driving cars is a prime example of how a completely different demographic to your target market can influence the public sentiment of a new technology.
In the end, the cryptocurrencies (and businesses in general) that adopt data analytics should become more prosperous; they will be able to figure out exactly where they are lacking on a global sentiment scale and try to fix it, in order to appeal to a global market.
Mass adoption is something that I am passionate about, and will be sitting in talks with multiple industry leaders in my country (Ireland) in the blockchain sector - this is something that I will definitely be talking about.
As a blogger, access to in depth analytics would be very useful. It would allow us to apply the same principles as these companies (although on a much smaller, less detailed scale) and hone in on who our audience is, as well as how to appeal to the general public.
Thank you for always sharing insightful, thought invoking posts!