Two things I can really think of one is using plenty of re steem bots to try and get the word out. The other is giveaways because the amount of people who react to that is amazing. Offering an SBI share per every post or... monthly sbi giveaways to people who post weekly. Doing this will be quite an investment but overall I can see good growth. Expanding the target market to all pets is one that will really get the ball rolling if you're up to that. Plenty of cat accounts out here. Some people do caturdays. check out this post
https://steemit.com/catsofsteemit/@crypticat/bathing-your-cat-happy-caturday
Plenty of traffic.
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yep .. cats photograph so well. I have done caturday posts in the past using someone else's cat .. lol
I made another account 2 days ago I can try and promote there as well. Using different tags on both accounts to expand visibility. I'll do that now with a friends dog haha.