From what I can understand, the pool is there to help investors who want a little more privacy in their investing and who don't want to move the markets by dropping huge sums of cash in at once. The pool, being liquid, won't move the market as much with a huge investment. So the cash in the pool helps the exchange facilitate big trades. So if investor A exchanges BTC for Dash and Dash goes up, the exchange wins. They'll pay pool contributors interest in Dash. That's how I understand it.
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