I understand how this score is a better measure of reputation and is harder to be bought, but I'm struggling to the understand the overall point of having this score. Granted as someone who enjoys derived statistics and data science this is cool, why should anybody care about improving their UA score? It's not like reputation currently serves any real purpose right now outside of filtering some spam for some interfaces.
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There are many reasons to care about one's UA score, but of course that all depends on how wide UA is integrated throughout the Steem Blockchain and multiple services:
... and I could go on with these possible use cases until this comment is longer than our intro post ! ;-)
UA has many, many applications
Vote trails can customized their vote strengths according to UA score..
In future a high UA score could lead to a higher voting value. In my recent article I mentioned the example formula:
vote_worth = UA(voter) / UA(average) • SP • vote_strength.