New Logo proposal for FreeCAD

in #utopian-io7 years ago (edited)

2.gif

Details

In this great opportunity, I would like to present my contribution in utopian for a new logo of FreeCAD. https://github.com/FreeCAD/FreeCAD
Artboard 2 copy.png
Artboard 2.png

Benefits / Improvements

In the previous logo already represents the function of this application, only the execution is less satisfactory and too simple. I re-created it with a more professional look and have the characteristic to convince users to use this app.

Hopefully, this logo can add value to this application.

Tools

  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe After Effect

Proof of Work

Layer 23.png
Layer 31.png
Layer 30.png

Original files



Posted on Utopian.io - Rewarding Open Source Contributors

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Thank you for the contribution. It has been approved.

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Thank you
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Thanks for the upvote and follow, I will follow you back.

It's nice, you delivered all required files are correctly (logomark/logotype, icon, and ready to use .png) Well done. But, Please explain me! Why did you choose to that font? The Font seems incompatible with your main logo. [Utopian Moderator]

Well, first of all, thank you for seeing at my contribution and asking me a question. Before I choose a font, I always try it for 5-15 different fonts when creating a logo, and a perfectly fitting one is Oswald font. This is because the font has a strong and bold character, and is not widened (condensed), so it does not take space to the side. This font is perfect for this logo, because when I create a vertical style on this logo, the width of the font fits perfectly with the width of the logo and is very easy to read despite having a small width.

And of course this logo is logomark/combination mark, not a logotype. Both have significant differences. Not always the font must follow the existing fonts in logomark, because it will make the repetition, and it is not aesthetically pleasing for logomark.
Here's an example of logomark & logotype. I am very inspired with Adobe logo.
Untitled-1.jpg

Cheers :D

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