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Introduction
My name is Ugochukwu Remigius Chigbata, a Social Media Marketer by choice and virtue. I chose to advertise Signal Messenger because the app is capable of sending directly to user's contacts :
- Secured SMS and MMS
- Voice and video calls
- Photos, videos and document sharing
I chose Google as my channel for advertising because individuals tend to search for their need in software there.
The app is available on both Mobile and Desktop devices.
Campaign Strategy
Country: India
Age : 18-65+
Gender : Male and Female
Devices : Mobile Phone and Tablet
Keywords : messenger app, wechat download, sms app, facebook messenger app, android messenger app, imo call, viper app etc
I bade $0.01 CPC, the ad ran for few days without no results.
The campaign started on 04/06/2018 and ended on 11/02/2018
Campaign Content
Campaign Results & Summary
Activity | Result |
---|---|
Impressions | 1,734 |
Link clicks | 152 |
Spend | $1.52 |
CPC | $0.01 |
CTR | 8.77% |
Further results is on the report here.
With the above results, I strongly recommend it should be ran on other search-engines, using the right inputs so as to target the best individuals who need the app.
Proof of Authorship
The proof of everything is here
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