Top 3 main marketing goals for Hive are:
- There can only be one.
- Be one of the last few surviving.
- More users.
In 1 year I see Hive: still floundering
In 5 years I see Hive: vsc having an impact
In 10 years I see Hive: one of the few still standing
My SWOT analysis of Hive marketing and promotions is:
Strengths:
- fast
- feeless
- tough crowd
Weaknesses:
- unknown to most folks
- enemy within
- overshadowed by lesser chains
Opportunities:
- wasted
- grind
- persevere
Threats:
- bad actors within
- bad actors coming with price rises
- time
My marketing priorities in order of importance are:
I'd like to see boxes with flashy lights displaying the hive logo and a qrc code attached to poles near public gathering places.
Both temporary and more permanent placements.
The manufacture/distribution of which should be supported from the dao.
A contest for the manufactures' prototypes.
Finding places to display the boxes by hivizens.
Maybe music coming from the boxes, also by hivizens.
My personal goals/priorities as a Hive community member are:
Number go up.
There can only be one.
- How important is content creation and curation in Hive's marketing strategy?
I see content creation becoming about how the community comes together around common themes and less look at what I had for supper.
- What types of content should we focus on to attract and retain users?
Group building and not personal aggrandizement.
- How can we expand Hive's reach to new regions and demographics?
Word of mouth, that doesn't include the top 20 accounts taking half the crowd attractant for themselves 'because they can'.
- What cultural considerations should we keep in mind when marketing Hive globally?
Hive is the culture.
- What do you need Hive for?
Web3.0
- What is the main problem that Hive itself solves?
Sound money and side hustles for all.
- What is the main Hive-related challenge that you would like to see Value Plan solve?
Change the word of mouth from what was to what could have been absent greedy folks f'n it up for us all.
- What do you feel are the most successful Value Plan (or just general) promotional iniatives on Hive so far? Why?
I think the kneecappening has had the most impact.
Intentionally sabotaging the attractant with linear rewards and pay to play bidbots was a terrible thing for stinc to do to us.
The two year developmental walkabout didn't help any, either.
We still get bad mouthed because of these two things.
If valueplan can change the narrative around this, it will know some success.
- What promotional initiatives do you see doing well in 2025?
Ones that include the most hivizens.
- Have you ever been out to a Hive promotional event?
No.
- What innovative ideas or new projects would you like to see Hive explore in 2025?
Vsc is a must.
- What types of community events or activities would you like to see more of?
More vr meetups through dlux's infrastructure.
- How can we improve communication and collaboration within the Hive community?
More participation from all of the hivizens.
Especially, @baah.
- What educational resources or content would be most beneficial for new and existing Hive members?
More activity from hive's 'official'ness.
Ie, a place that all newbs get directed to for resources, tips, community, togetherness.
Perhaps reminder popups can be sent out reminding people that we are supposed to be social directing us all to central places that we can interact/gain affinity.
- How can we better support community members in learning about Hive and its features?
Pop up reminders of what is available right now.
A list of reliable accounts that respond to questions with germane responses.
- What improvements can be made to the Hive platform to enhance user experience?
I think the ui's are doing great at this.
- Are there any specific features or tools you feel are missing or could be improved?
I would like to see a more data dense ui for the internal market.
Too much data is available to the tech savvy that is denied to the more normie users.
Specifically, if the chain has a data point available, it should be in the ui.
We are not a privacy chain, if you want privacy create a sockpuppet and don't connect it to yourself.
I would like to see hiveconversations and other data illuminating projects incorporated into the ui's.
- What marketing strategies do you think would be most effective in attracting new users to Hive?
Word of mouth took us from #3 to out of the top 300.
Until we overcome that and start getting good reviews from outsiders, marketing is an uphill climb.
- How can we better showcase the benefits and unique aspects of Hive to a broader audience?
Build a better mousetrap.
- What types of partnerships or collaborations would you like to see Hive pursue?
I think bitpay needs to be courted for a crypto to fiat pathway.
Presuming they come back from the driveby done on their bank.
Even if we can't go directly to fiat with a prepaid credit card, perhaps they can add us to their list of accepted cryptos on the e-commerce platform.
- How can we strengthen existing partnerships to maximize their impact?
Persist.
- What strategies should Hive adopt to ensure long-term sustainability and growth?
Better word of mouth.
Let the newb attractant work unmolested by those than can molest it.
- How can we balance growth with maintaining the core values and principles of Hive?
We will first need some growth.
Attendance is way, way down from the initial launch into the broader consciousness.
- How do traditional companies/organizations/NGOs benefit from Hive?
Sound money.
Central place to find an audience.
Source of willing workers.
- How can HIVE/HBD become a global community currency?
Marketing and production.
We should be marketing our creators at least to ourselves.
By showing that there is life outside the control freaks' matrix of fiat currencies and centralized governance.
Would it benefit traditional organizations?
Not the banks, that's for sure.
Yes, I would like to contribute the following:
- Help with procurement of Hive merch
- Help with organization
- Help with communication
- Help with administration tasks
- Help with research tasks
- Contribute to a Spaces/Townhall/chat
Alright, hivizens, here is your bar, contribute or keep your complaints to yourself.
Hive sinks or swims on the backs of us all.
Maybe someone will split these topics up into snaps, it will likely attract more responses in the shorter format.
Let's make hive the one that everybody reaches to when they need web3.0, sound money, and friends.
I see VSC having a major impact on year 1, maybe 2. We have big ambitions and once those come to fruition it will start impacting hive in big ways.
Thank goodness, blogging is about played out as a way to bootstrap us back to #3, at least for this crowd.
So, we are still 10 months or more from dex's, liquidity pools, and other smart contracts?
We are a lot sooner than 10 months that's for sure.
Hi, @vaultec,
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This is something I'm working on personally with VSC team. I find this angle extremely important and it increases our selling point significantly.
Its the most important thing happening right now imo.
In relation to this I will be going with the VSC team to Miami for the Cointelegraph investor summit at Bitbasel with 1 single specific goal.
Getting investors.
Scam - the destroyer of free speech and his circle jerks of corrupt stakeholders of the Hive Mafia Clan is living beyond reality and needs some kind of psychatric help.