Far fetched? Not really....
I don’t know if I think they are planning on scamming everyone to the degree that they don’t have a plan and it’s all just s show, but I do believe they’re both “fake it til you make it” in some aspects, and kind of business as usual in that they’ll use cheap tricks if they think they can get away with it. I’m not rooting for either of these companies...if I invest in either it’s for a quick buck to later put into Steem, substratum, EOS etc.