I like the idea of MERGE I actually plan on reading your blog post now. As for adds though I don't know. Getting away from adds is a big reason that came to steemit and dtube so finding out 2 days after joining that ads are on the way is a little disappointing. I don't know, I guess it will depend on how they are implemented. I will need read your blog and do a little more research before I make up my mind on it, but thank you for the info.
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I do agree with you that ads on the interfaces we are using are a bad business move. The ads Im mentioning though are for our own articles. Not the interfaces we are using. They will hopefully and most likely always stay clean.
As for @dclick, it just gives you an option to integrate a banner with a link at the bottom of your article.
See how it looks at the end of the post about it. There is nothing negative about it if you ask me.