CustomerLabs First Party Data Ops

in #waivio2 days ago

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CustomerLabs 1PD Ops is a first-party data infrastructure designed to help businesses collect, unify, enrich, and activate customer data without relying on third-party cookies. It enables cookieless tracking, identity resolution, and data activation across marketing and advertising channels, ensuring businesses can maximize ROAS and compliance in a privacy-first digital world.

How CustomerLabs 1PD Ops Works:

1️⃣ 1PD StitcherUnify fragmented identities across multiple sessions, devices, and touchpoints to create a single customer view.
2️⃣ 1PD EnricherEnhance customer profiles by adding behavioral, transactional, and predictive insights for precise segmentation.
3️⃣ 1PD ActivatorSync enriched customer data with Meta, Google, CRMs, and other platforms to power high-performance marketing campaigns.

Key Benefits:

No-code 1PD collection & activation for marketers
AI-driven identity resolution & segmentation
Omnichannel activation (Meta, Google, CRM & more)
Future-proof marketing for a cookieless world
Privacy-compliant data strategy with consent management

Who Uses CustomerLabs 1PD Ops?

🛍 E-commerce brands – Increase ad performance and LTV with better audience targeting.
📈 Agencies & marketers – Improve customer retention and optimize ad spend.
🏢 Enterprises – Ensure data privacy while scaling personalization and customer insights.

Trusted by industry leaders like Fimmick, Leadly, Pant Project, and SleepCompany, CustomerLabs 1PD Ops helps businesses take full control of their customer data.

🔗 Learn more: customerlabs.com
#saas #tech #marketing #martech


Posted by Waivio guest: @waivio_customerlabs