WAVES is a decentralized platform that uses custom blockchain tokens to represent value. Tokens can be issued by any platform user, and can be transferred, swapped, and traded on an integrated decentralized exchange. Tokens may represent a share in a crowdfunding project, financial instrument, or any other item with inherent value. Traditional centralized crowdfunding and trading platforms rely on a third party to maintain the platform, thus sacrificing transparency and becoming prone to failures due to over-centralization. Blockchain technology allows the elimination of any centralized point of failure, storing all the platform data on all system nodes in a distributed fashion. It makes fully decentralized trading, crowdfunding and value transfer possible.
TRADITIONAL FINANCE
WAVES also makes it possible for traditional financial institutions to issue and support blockchain tokens representing national currencies and financial instruments. This connects WAVES to the world of traditional finance, allowing KYC/AML-compliant business practices supported by decentralized technology. It offers traditional institutions access to blockchain technology with low maintenance costs, providing transparency and access to new markets.
MASS MARKET ADOPTION
The goal of the WAVES platform is to create an environment in which users of traditional online financial platforms will feel comfortable. WAVES is built using a two-tier architecture, where the end-user client takes the form of a browser plug-in that can be installed with a couple of clicks. Upon installation a user is presented with a full-scale decentralized financial platform, right in the browser, similar to traditional online banking/trading/crowdfunding platforms. We believe that mass market adoption of blockchain technology will only be possible through ease of use, accessibility, a flat learning curve and by addressing the most acute issues that centralization brings.
NATIONAL CURRENCIES ON THE BLOCKCHAIN
We believe that blockchain technology should both offer traditional financial businesses a whole new range of opportunities and improve their operational transparency at the same time. By offering "non-permissioned" solutions to banks and other financial institutions, WAVES combines the best of the both worlds: blockchain decentralization and verification procedures needed to effectively fight money laundering and financial crime. Right from its launch, WAVES will support traditional currencies on its blockchain, backed by established financial institutions. Having USD, EUR and CNY integrated into the platform means WAVES can provide a turn-key solution for crowdfunding campaigns and decentralized financial instruments trading, compliant with local laws and regulations.
DECENTRALIZED FINANCIAL INSTRUMENTS, DECENTRALIZED TRADING
Blockchain technology allows fully trustless asset issuance and trading, and WAVES platform focuses on providing the ultimate solution which covers most aspects of blockchain tokens usage. WAVES will support fully decentralized asset trading and decentralized order books, supporting cross-token, asset-to-asset trading. This enables trading against national currencies, turning WAVES into a decentralized analogue of traditional brokerage platforms.
DECENTRALIZED CROWDFUNDING AND COMMUNITY MANAGEMENT
One of the major emphases of WAVES is community projects and crowdfunding - areas which will radically change on all levels the way businesses operate. Fund raising, project participants compensation, community management and communication: all can be managed on WAVES. Our goal is to become a decentralized Kickstarter for open source, community-based projects. A decentralized reputation system that parallels traditional centralized vetting services will be provided after the WAVES platform launch.
Can you put a link to their youtube promo video in your post :D