I bet at one point Windows was a terrible name because how are people going to know the difference between the operating system and physical windows in their house? Personally I like the name Hive and I think it meshes well with the actual technology of Graphene and such.
At the end of the day we keep proposing these sweeping changes without looking at the more obvious gradual solution. Sliding-scale governance votes. We need to stop asking the binary questions like 13 week powerdown vs 4; 20 witnesses or 40; 1 backup witness or 5. The future of these governance issues is actually being about to vote on them over a given timeframe and move the numbers little by little until we figure out where the network actually wants to be without making a hasty decision.