This is not right? Sounds like entitlement. The market will reward what people want. People want a specific kind of content. This means the artist has to not only consider what he likes to do but also what the market wants.
It's about building up an audience and create a cool personal brand that people like and then you can start to sell something and do something cool. This is an art-form. Talent is overrated it's about how hard you work these days.