I tend to stay away from anything that may be turned into buzz word, and this is one that has in certain communities. There are also certain concepts may be interpreted very differently depending on the individual, kind of like near death experiences are all very different from person to person depending on that persons beliefs but there are also many constants that manifest in different ways. Essentially, we all have our own realities.
I've met some of the people you describe. It's all really interesting to listen to. I am staying out of the idea of a "Battle" though because in the end, all is love.