What is an SNS? Well, this is a blockchain and uses STEEM and accounts hold stake. There is a misconception that this being a social media platform and it is also stake driven. The governance model is Delegated Proof Of Stake. Yes, the social part is about making friends but it is still also about the money.
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SNS= social network site. Engagement and making friends is networking, which usually is a very important ingredient in money making and business building :)