It does remind me of tweet which I read a while ago which was quite funny:
We wanted to onboard Twitter people to #Hive, and ended up onboarding Hive people to Twitter.
Maybe we should have focused more about making newbies feel at home instead of promoting more engagement on Twitter. I don't deny benfit of promoting Hive via Twitter but if you are encouraging users to get more active on Twitter instead of Hive then I don't know what exactly we are promoting.
Weekend engagement do looks interesting
You are right. I wrote about it a couple of week ago on a post about addiction. I started using Twitter, after years of inactivity, to promote Hive and ended up hooked by all the political and social crap that we get bombarded with there.
I am consciously working on minimizing that time wasting and investing more on Hive, which is supposed to be our priority.
lol I remember that tweet. I wrote it.