Thank you for bringing this up.
I've had no interest in Instagram, but this is very exciting.
Built on the Steem platform, this is going to rock.
So many of my friends do use Instagram and Facebook, and I've been trying to get them to understand that they could be earning and haveing so much more fun here at Steemit.
Perhaps Appics will appeal to them and help them understand how rewards for content will work for them too.
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BTW: I signed up using your referral link too.
Boom!