Branding ourselves creates a legacy that even our children and grand children may earn a living from it. For example, the likes of Zig Ziglar, Jim Ron,these guys' names still exist on allover social media platforms eventhoughy their spiritual bodies nolonger exist. Thank you @ stackin for the information.
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You just named the "Big Dogs", it took them a lifetime to create their own brand and it was well worth it. Jim Rohn is Beast!