It is like a stalker who stalks a celebrity, but the celebrity doesn't have any idea they are being stalked, or who the stalker is at all. They are a "non-event" in their life, making no impact.
Just finished watching the series, 'Celebrity', on Netflix. The seemingly trivial things that can trigger a ton of hate and abuse on social media is scary. Especially in this age of photoshop and deepfakes.
The world is insane. People are so disengaged with their own reality, that they cling to entertainment to remain relevant.