Evidently, but this happens even with a movie, but there is some truth in what Pusen, a user above, says, that is because of the interactivity that a video game gives you, it is different from a movie, but it doesn't make sense with the amount of people that consume video games.
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The difference between games and watching a movie or reading a book is the that when you do the latter "The character is doing this" and while doing the former "I'm doing this" which has a different psychological effect, doesn't it?