From a day to day basis, 365 days is really long and posting every day of the year takes making writing a post everyday a routine, maybe even a second nature too.
It is long, but not unheard of. There are probably a few dozens of people who received the badge, a couple of them known authors, but I know, to the extreme 1 year is short compared to 7+ years of daily posting as I know someone has been doing, without writing nonsense.
Hive is indeed a long game and I'm only realizing that recently, need to update some of my mental models of Hive lol.
Yes, unlike the general crypto, with notable exceptions, Hive has the luxury of having a history, and that is pretty rare. Perhaps that's why we can "afford" to think long term instead of trying to get rich within a cycle or less.