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El marketing es algo realmente difícil de lograr, pero es algo fundamental en la situación actual que vivimos, ahora todo es redes sociales y sino estas en este medio no estas avanzando, porque quieras o no, la vida avanza y si no quieres avanzar, te quedaras rezagado, tus oportunidades de crecimiento laboral disminuirán y todo se hará mas difícil. Esta nueva era trata de posicionarte en el mercado, ya sea con tu negocio, producto o tu propio ser. Ser apreciado y cotizado es algo que deseas, ya que es lo que actualmente genera ingresos, los influencer actualmente son los que mas generan y es debido a esta nueva tendencia de ser seguidor de alguien. A través de videos se hacen propias campañas de marketing y esto permite que estas personas tengas patrocinadores.
En lo personal no me gusta esta tendencia pero es necesario hacerlo, en la universidad tuve mucho problemas con esta materia pero algo aprendí. Si tienes un negocio debes saber vender tus productos a través de las redes y saber que campañas de marketing realiza para que tu negocio sea mas apetitoso para el consumidor y de esta forma te elijan sobre los otros negocios, los análisis de fortalezas y debilidades permite descubrir que hace que tu producto sea mejor frente a los que ofrece tu competencia y a su vez te permite mejorar tus debilidades y de esta forma entender como competir en este duro mercado.
English
Marketing is something really difficult to achieve, but it is something fundamental in the current situation that we live in, now everything is social networks and if you are not in this medium you are not moving forward, because whether you like it or not, life moves forward and if you don't want to move forward, you You will be left behind, your opportunities for job growth will decrease and everything will become more difficult. This new era is about positioning yourself in the market, whether with your business, product or your own being. Being appreciated and valued is something you want, since it is what currently generates income, influencers are currently the ones that generate the most and it is due to this new trend of being someone's follower. Through videos, marketing campaigns are carried out and this allows these people to have sponsors.
Personally, I don't like this trend but it is necessary to do it. At university I had a lot of problems with this subject but I learned something. If you have a business you must know how to sell your products through the networks and know what marketing campaigns you carry out so that your business is more appealing to the consumer and in this way they choose you over other businesses, the analysis of strengths and weaknesses allows you to discover which makes your product better compared to what your competition offers and at the same time allows you to improve your weaknesses and thus understand how to compete in this tough market.
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