Part 2/8:
The attention around Clark has coincided with the debut of a new basketball venture called Unrival. Despite some initial hiccups—particularly with its website—Unrival has made an impressive entrance into the sports industry. Notably, this new competition seems to be drawing significant attention alongside Caitlin Clark, even garnering comparisons to high-profile celebrities like Taylor Swift. In fact, some NBA writers have moved to tout Clark as perhaps the biggest athlete they've ever covered, right up there with giants like Steph Curry and LeBron James.