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This trend raises concerns about the sustainability of Disney's streaming model, particularly as cable companies move towards offering "skinny bundles" that exclude expensive sports channels. For years, Disney has ensured its flagship ESPN was a required component of every basic cable package. Yet, with shifting viewer habits, where only 30% of consumers regularly watch sports, this model is becoming increasingly untenable. As more viewers seek to reduce their cable bills, Disney may find itself in a position where these essential linear networks dwindle, and the transition to streaming only reallocates existing revenue without generating new growth.