It's logical that for a decentralized environment there is no ONE way for anything. We DO have to be authentic, stop with the spamming and tell real life stories. Share the breadth of the content and play for the long game.
I have the referral link on the bottom of my posts and that's it. No one wants to be "sold" to. In fact, it creates a resistance. The community thing needs to be authentic - we all resist others using us for their profit.
I think you've really touched on an important thing here that people can create their own presence on Hive without needing to build a website. They can create a community, and identity and a following, and share that content to web2 whilst preserving and protecting that content onchain. THAT is a very sexy story if you're a homeschooler, an anti-vaxxer or an alternative lifestyle person not buying mainstream government controlled narrative about anything. It's also great for things like gambling (as we see with slot games and poker) and fringe content like erotica.
Pondering this some more.... thanks for the tokens. 😊