Money is the driving force for most things. You want people to work fast, give them money, so I think in a community where every one makes money it would be easier for marketing as most people would want to benefit.
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you are right. Poeple needs a community where they will be making
It would be a win-win. There are those who can do a little more without a monetary incentive, but if you are a serious project, there is nothing better than compensating those who work with you.