AI
Executives from large companies tell how they use Artificial Intelligence
Artificial Intelligence is increasingly becoming the expected starting line for professionals in leadership positions, even for those who have no prior training in the technology field. According to the 2024 Annual Work Trends Index, carried out by Microsoft and LinkedIn, 79% of leaders agree that their companies need to adopt AI to remain competitive in the market.
With the aim of training leaders with little technical repertoire in AI and preparing them to apply this technology in the executive context, Faculdade XP, the educational branch of XP Inc, will hold an Executive Immersion in Intelligence between the 24th and 27th of September Artificial.
The initiative will deliver a trail of four new, exclusive and free content, with a certificate of participation. Executives with authority on the topic and who experience AI every day were invited to join the select group of experts, sharing their experiences with cases and visions of the future.
The commitment made by Faculdade XP is to prepare leaders to stand out in the market, making them protagonists in the organizations in which they work. In other words, so that they become professionals who not only follow trends, but are responsible for implementing them.
The premiere of the immersion will feature Gabriel Santos, vice president of technology at XP Inc., who will talk about how XP has been using Artificial Intelligence to further transform its business. According to him, “AI has become part of our daily lives. At XP, we don’t seek to do technology for technology’s sake, we seek to solve the customer’s problem, using AI as a tool to explore all this potential.”
The president of Microsoft Brazil, Tânia Cosentino, is also confirmed among the invited executives. She will bring insight into the leader as a transformation agent to accelerate business. With more than 40 years of professional experience and being the leader of one of the largest technology multinationals, Cosentino comes to talk more about the AI scenario, the preparation of Microsoft leaders to use this technology and how AI is transforming the market.
According to Tânia, “our analytical capacity is the main differentiator between humans and machines. If you do not want to be replaced by Artificial Intelligence, it is essential to develop and improve this skill”, reinforcing the importance of having leaders increasingly prepared to face this new digital era.
The third content of the immersion will feature Ana Paula Plihal, director of talent at LinkedIn Brazil, who has been closely following the impact of technology, especially Artificial Intelligence, on the job market and people management. Ana will explain how AI is rapidly transforming several areas, from recruitment and selection to the optimization of repetitive tasks and data analysis for strategic decisions, among other topics.